BigCommerce syncs easily with eBay , offering automated product updates and centralized inventory management. With this native BigCommerce integration, you can manage your eBay sales channel through the BigCommerce platform.
And, while the seller fees that eBay charges are relatively low, you do need to keep them in mind as you strategize your marketplace presence. Incorporating eBay into your selling strategy will take some work, but many businesses have found it very successful. As your positive reviews increase, so will your potential opportunity. Although managing another sales channel can add complexity to your business, syncing your eBay product listings with your ecommerce site remember, BigCommerce integrates with eBay so you can manage everything in one place can make your life much easier.
Subscribe to our bi-weekly newsletter to get the latest thought leadership content delivered right to your inbox — from blogs and resource articles, to podcast episodes, webinars and more. Corinne is a writer and researcher at BigCommerce, where she works directly with agency and technology partners to bring their tools, services and ideas to the commerce industry at large.
Before BigCommerce, she was an education specialist at Skills Fund, where she built resources and ran trainings to give students access to life-changing skills. Corinne holds degrees in graphic design and psychology.
After college, she transitioned into the marketing and research space through a self-taught mindset — and works to bring the value of that skill and mindset to others.
Get The Print Version Tired of scrolling? Table of Contents. What is the eBay Marketplace? Here are a few more reasons why you may want to consider getting onto eBay. Over 1 billion active listings. Over million active buyers. About 2 billion daily transactions. Free traffic. Less up-front work. More brand authority. Different revenue streams. Indeed, individuals can set up eBay accounts in just a few minutes. Once activated, an account allows users to buy, sell, communicate with other eBay account holders and leave feedback after completing transactions.
Items can be listed for sale in a variety of ways, with two of the most common being an auction-style method—in which interested buyers can bid increasing amounts on the item—and a straightforward purchase method, where buyers can pay a set price to bypass the auction setup.
Frequent sellers can set up an eBay Store to consolidate their transactions and gain additional benefits. The company also sells classifieds. Individuals wishing to sell items through eBay's platform benefit from the company's massive user base, with listed items potentially reaching dozens of millions of possible customers. However, because of eBay's near-monopoly on the consumer-to-consumer ecommerce marketplace, that access does come with a cost: listing or transaction fees.
The company charges sellers fees to list an item for purchase or transaction costs based on the final value of the item at the successful completion of an auction. Or did you not notice the highlighted listing on each page every time you shop? Through its eBay for Charity program, eBay enables customers to support more than 60, nonprofit organizations around the world.
On the buyer side, the company will aim to reduce friction, add new ways to compare value and to search for unique inventory. The experience for sellers will also transform; sellers will have new tools at their disposal as well as additional data points. Though eBay has a sizable customer base already, it aims to continue to expand into the future, particularly by encouraging new customers to make a first purchase.
Finally, all customers will see benefits as a result of improved delivery and returns infrastructure. Given dramatic and fast-moving changes to the ecommerce industry since eBay first launched, the company faces a consistent onslaught of challenges to its business model. It must continue to adapt to changing customer tastes, new technologies, and growing competition in order to remain profitable.
Although eBay is a sizable operation, it is dwarfed by other tech giants like Alibaba, Amazon, and Google, all of which have made ecommerce efforts as well. As such, it's crucial for eBay that it continues to develop its corner of the market and cultivates its user base. As with other ecommerce businesses, changes to the global economy could influence customer spending habits, potentially causing a negative impact on eBay's business.
Undoubtedly, competition for sales is high, which means you must be prepared to go the extra mile with optimizing your product listings. For sellers who are still unsure about what they should sell online , eBay actually has an extremely handy page that can help sellers decide what to list and sell. Not only does it recommend categories, but it also dives into specific items in each category.
This figure includes its mobile apps, localized counterparts, and ebay. Though the total transacted value in Q1 is only 3. With consumers spending increasingly more time on mobile devices, many are now researching for and even purchasing products with their mobile phones. That said, expect eBay to place significant emphasis on its mobile apps going forward.
With its massive pool of 1. Sellers can choose the rate they would like to apply to the listing and sellers are only charged for the promotion if the item is sold.
If you want to take your eBay business even further, you may want to consider offering free shipping. As it stands, 71 percent of all purchases made on eBay have been shipped for free eBay, According to eBay, this is an added incentive that helps to attract more buyers and boost visibility by having listings placed higher in search results.
But even though free shipping may be an attractive option for buyers, as a seller, you may want to give this option a bit more thought. This is especially for bulkier items sold to buyers in inaccessible areas or who are located far away from you.
Before you decide, you may want to check out our article on whether you should offer free shipping to help guide your decision. But in terms of sell-through rate, used items are actually outperforming new items. Selling on eBay is one way to make money on the side. Cons You have to pay fees, and those fee structures may change over time. You have to compete with similar sellers. You may run the risk of not ending up paid for your items, if a customer doesn't pay. Pros Amazon reaches millions of potential customers.
Amazon is beloved and trusted by online shoppers. Your products when tagged can show up under Amazon's recommended products. Cons Amazon doesn't allow you to grow your own brand. Your products may not have strong visibility in a digital ocean of products. Amazon has high fees. Which is Safer, Amazon or eBay? Is eBay or Amazon Bigger? Amazon has more potential customers than eBay, and it offers more products than eBay. How Many Sellers Are on eBay vs. How Many People Shop on eBay vs.
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Compare Accounts. The offers that appear in this table are from partnerships from which Investopedia receives compensation. This compensation may impact how and where listings appear. Investopedia does not include all offers available in the marketplace. Related Articles. Budgeting Top 10 Best Alternatives to Craigslist. Partner Links. Related Terms Affiliate Marketing Definition Affiliate marketing allows you to earn commissions for marketing another company's products or services.
PayPal PayPal is an electronic commerce company that facilitates payments between parties through online funds transfers.
Electronic Commerce e-commerce Ecommerce is a business model that enables the buying and selling of goods and services over the Internet. Read about ecommerce benefits and trends. How Does Cash Back Work? Cash back refers to a credit card that refunds a small percentage of money spent on purchases.
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